Good to Great

“Good to Great” Ebook

GOOD TO GREAT: Why Some Companies Make the Leap…And Others Don’t

Transform your business from good to truly great with this landmark management study. Based on five years of rigorous research, this ebook identifies the timeless principles that enabled a select group of companies to achieve and sustain superior performance for at least 15 years. Author Jim Collins and his research team analyzed what sets these elite companies apart from their competitors, even those in the same industry.

In this powerful guide, you’ll discover:

• The Hedgehog Concept: The profound simplicity of focusing on what your company is passionate about, what it can be the best in the world at, and what drives its economic engine.
• Level 5 Leadership: The characteristics of leaders who build enduring greatness.
• “First Who, Then What”: The crucial importance of getting the right people on the bus and the wrong people off before you decide where to drive the bus.
• Culture of Discipline: The essential element of a culture that blends freedom and responsibility.
• Flywheel and Doom Loop: The power of a slow, incremental process of improvement and momentum.

This is more than just a book; it’s a blueprint for building lasting success and creating an institution that delivers extraordinary results. If you are a leader, entrepreneur, or student of business seeking to build something great, this book is for you.